UN/NOTED from the Gold Fund of UBB’s Collection wins a special PR Prize at 2017 BPRA Contest
United Bulgarian Bank has been awarded a special prize at the 2017 PR Prize contest, organized by the Bulgarian PR Association, for the UN/NOTED project from the Gold Fund of UBB’s Collection. The high recognition has been given by b2b Media, a business information web portal, and falls within Corporate PR Campaign category. The accompanying Certificate of Achievement was handed in by Ms. Nadya Marinova, Editor-in-Chief and Manager-in-Chief at b2b Media.
“This special prize we have been awarded honours a dear and cherished project of ours, extending beyond a single category. We are very grateful that it is exactly b2b Media giving the prize, because along the route we have taken to bring our UN/NOTED closer to Bulgarian audience, rather than leaving these hidden treasures in a bank’s vault, we have employed all PR road signs to make it a fact today. This high media appraisal evidences that we have not only done a good job, but also that our efforts may serve as a model for the PR society, both during present, as well as future days”, Ms. Anka Kostova, PR Unit Manager at United Bulgarian Bank, shared.
The ceremony awarding the PR Prize winners was held on 18 May in Sofia Art Gallery. The renowned contest that took place for 17th consecutive year involved 74 projects in 13 categories, with Corporate PR Campaign featuring the largest number of contestants.
This is the second award for the UN/NOTED project by United Bulgarian Bank at a prestigious PR contest. Only less than a month ago it grabbed a prize at BAPRA Bright Awards 2017, organized by the Bulgarian Association of PR Agencies.